Inspired by natural beauty, the global community and the unstoppable modern woman, Belo’s mission is to feed goodness into the world.
On our personal quest to live more ethically, we found ourselves in search for the perfect handbag. We were looking for something beautiful, versatile enough to keep up with our busy lives, and most importantly environmentally friendly and socially responsible, but nothing fit the bill, so we decided to take matters into our own hands.
We - Maria (Brazil) and Char (UK) - knew it was time to turn our long distance friendship, creative energy and desire to do good in the world into triple threat accessories: beautiful, versatile and conscious – no compromise necessary.
Every product in our range is thoughtfully designed to empower women to better live their busy, modern lifestyles and leave the earth a better place than we found it.
That’s why we pride ourselves in giving ethical working conditions and fair wages to our amazing artisans and why we recycle 8 plastic bottles and 500g of fabric that are saved from landfills to make our gorgeous accessories.
It's important to us to support the communities that inspire us and to try and make the make a difference with every step. Each item sold provides 2 to 6 meals to an amazing organization, Casa De Maria, which helps feed the homeless and those in need in Belo Horizonte, Brazil.
BELO is the name of Maria and the artisans' home city, but also, in Portuguese, means beautiful. Beauty comes both from inside and out and our aim is create a beautiful life for everyone around us.
Why the Hummingbird?
The hummingbird symbolizes the enjoyment of life and the lightness of being.
Through this journey, we invite you to enjoy the sweetness of life, lift up negativity and express love by being kind and doing good.
With love from